Meltingpot

A glimpse into one of our all-time favourite projects, a warm and richly-textured apartment in Notting Hill.

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Located in the vibrant Dumbo neighborhood in New York City, the showroom sits between the iconic Brooklyn and Manhattan Bridges, surrounded by a mix of green, leafy areas and industrial buildings. 

Here, the contrast between fast-paced urban life and slower living comes together in a creative hub made by designers, architects, interior designers, artists, and other local creators. Dumbo’s well-known creative and forward-thinking atmosphere made it the ideal fit for Reform to showcase a Scandinavian approach to kitchen design.

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The concept of The Monolith draws on monumental architecture and art. A celebration of symmetry and grids, The Monolith has a clean, bold expression, wherein the kitchens have a subtle but grand spatial experience. The scale of the Monolith is proportional to the space and will be the trademark of the showroom. 


The integrated kitchens offer the possibility to experience each design individually; customers can dive into materials, design details, and crafted features. A personal journey in a bright and solid space, where all the kitchens are built-in and only come into view when moving around the monolith.

“I wanted the thick printed lines to feel visceral, like paint or toothpaste being squeezed from a tube.”

Located in the vibrant Dumbo neighborhood in New York City, the showroom sits between the iconic Brooklyn and Manhattan Bridges, surrounded by a mix of green, leafy areas and industrial buildings. 


Here, the contrast between fast-paced urban life and slower living comes together in a creative hub made by designers, architects, interior designers, artists, and other local creators. Dumbo’s well-known creative and forward-thinking atmosphere made it the ideal fit for Reform to showcase a Scandinavian approach to kitchen design.


DISCOVER MORE

AWARD
Chubby

Our chair won silver at the European Design Awards.

COLLABORATORS

Sophie Ashby of studio Ashby was one of the earliest adopters of the Meltingpot Table

FEATURE
Meltingpot

A glimpse into one of our all-time favourite projects, a warm and richly-textured apartment in Notting Hill.

INTERVIEW

Dirk talks to SSENSE about his favorite creators.